Plan Content Maintenance Before Your Website Launches
Clarify ownership, update cadence and CMS workflows before launch — template and permission design drives long-term cost.
robots.txt in 2026: why blocking GPTBot or ClaudeBot wipes out your GEO work
Search ranking and AI citation are different discovery paths. A robots.txt Disallow, a WAF rule or a CDN 403 in front of GPTBot, ClaudeBot or PerplexityBot means the rest of your content investment is never cited.